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Drawing on a range of theoretical and empirical perspectives, this volume examines the roles strategic communications plays in creating social media messaging campaigns designed to engage in digital activism.
Drawing on a range of theoretical and empirical perspectives, this volume examines the roles strategic communications plays in creating social media messaging campaigns designed to engage in digital activism.
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Autorenporträt
Adrienne A. Wallace is Associate Professor of Advertising and Public Relations in the School of Communications at Grand Valley State University, USA. Regina Luttrell is an Associate Professor of Public Relations and the Senior Associate in the S.I. Newhouse School of Public Communications at Syracuse University, USA.
Inhaltsangabe
Part 1: Repression 1. Historical Roots and Modern Movements: A Framework for Activism 2. A Refusal to Accept: Oppression Around the World 3. Controlling, Constraining, or Preventing Protest: Social Movement Interference in the Digital Age Part 2: Resistance 4. Building Momentum: Creating Change 5. Early Digital Social Movements: Events, Protests, Moments 6. Advocacy & Action: Persuasive Strategies for Digital Activism & Influence Part 3: Rebellion 7. Amplified Effort: Networked Social Change, Use, Participation, Algorithms 8. Any Time, Any Cause, Anywhere: Hyperlocal Protests Secure Global Support & The Case of #EndSars 9. Leaderless Rebellions: An Analysis of Digital Feminist Anti-Violence Activism Part 4: Reform 10. Grounded in Community: Sustainability And Collective Actions 11. Does online activism impact offline impact? A cultural examination of slacktivism, 'popcorn activism,' power, and fragility 12. Reclaiming Wholeness: The Future & Hope of Digital & Social Activism
Part 1: Repression 1. Historical Roots and Modern Movements: A Framework for Activism 2. A Refusal to Accept: Oppression Around the World 3. Controlling, Constraining, or Preventing Protest: Social Movement Interference in the Digital Age Part 2: Resistance 4. Building Momentum: Creating Change 5. Early Digital Social Movements: Events, Protests, Moments 6. Advocacy & Action: Persuasive Strategies for Digital Activism & Influence Part 3: Rebellion 7. Amplified Effort: Networked Social Change, Use, Participation, Algorithms 8. Any Time, Any Cause, Anywhere: Hyperlocal Protests Secure Global Support & The Case of #EndSars 9. Leaderless Rebellions: An Analysis of Digital Feminist Anti-Violence Activism Part 4: Reform 10. Grounded in Community: Sustainability And Collective Actions 11. Does online activism impact offline impact? A cultural examination of slacktivism, 'popcorn activism,' power, and fragility 12. Reclaiming Wholeness: The Future & Hope of Digital & Social Activism
Rezensionen
"This is a vibrant collection that includes contributions from a range of engaged scholarly perspectives and expertise. Together is provides readers with an instructive, interrelated conversation on digital activism. Most significantly the collection highlights a long history of activism, with featured spotlights on crucial but often overlooked figures and helps readers to see how digital activism fits into this larger trajectory. Overall, the collection works to ground and inspire those of us committed to social change and maps out a blueprint for sustainable actions for a better future."
Shana MacDonald, University of Waterloo, Canada.
"As we approach the fourth decade of the twenty-first century, it is becoming increasingly clear that scholarship must critically reflect on how we arrived at a contemporary moment where social movements and social media intersect. This volumedoes just that by bringing together scholarly perspectives that critically examine activism in the digital age. It is a timely resource that centers the collective actions of communities leveraging social media to make significant contributions in society worldwide."
Tara L. Conley, Kent State University, USA
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