Strategiya Chistogo lista: Kak perestat' planirovat' i naChat' delat' biznes (eBook, ePUB)
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The company must have a strategy and strictly follow it. This dogma is put into the minds of managers around the world by university and business school teachers, as well as books and business magazines. But does a strategic approach always work? Can an agile "opportunistic" approach to management be more effective? Mark Rozin, a consultant with 20 years of experience, not only shares his observations on attempts to introduce a Western, strategic approach to management, but also shows that an "opportunistic" approach based on flexibility and the use of unexpected opportunities often works bett...
The company must have a strategy and strictly follow it. This dogma is put into the minds of managers around the world by university and business school teachers, as well as books and business magazines. But does a strategic approach always work? Can an agile "opportunistic" approach to management be more effective? Mark Rozin, a consultant with 20 years of experience, not only shares his observations on attempts to introduce a Western, strategic approach to management, but also shows that an "opportunistic" approach based on flexibility and the use of unexpected opportunities often works better in Russian conditions. The author describes effective managerial technologies used by the "opportunist" leader when creating an organizational structure, organizing work, motivating, evaluating and developing subordinates. The book is addressed to company executives, managers and consultants.
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