Strategy for small & medium size businesses demystifies the complexity of strategy formulation and delivers practical methods and tools to assist entrepreneurs. Furthermore, it is a building blocks approach to enhanced competitiveness as the globalization era evolves. Eliminating risks and other uncertainty gaps, strategy formulation empowers leaders and core teams in their roles of "champions". Assisted by efficient methods, entrepreneurs can assess their position and compare, establish proactive business scenarios and deliver unsurpassed strategic business plans and forecasts. More than ever, businesses must concentrate on what they do best, leverage core competencies and enhance competitiveness with practical strategies and proactive actions. To compete efficiently we must know what is going on here and elsewhere and instead of looking for means to react, we can build strategies to act. Economic conditions are more sensitive and markets are drifting. International trade, the world's economic equation includes numerous new variables. One option remains, adapt or disappear. Competitive, proactive and responsive describes tomorrow's leading small businesses in this rapidly transforming world market. Long lasting customer relationships are threaten by a world without frontiers bringing new, unknown and highly competitive products, opening up an array of solutions to choose from. Competitiveness must be revisited. Strategy does just that, simply and accurately.
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