Anders Pehrsson

Strategy in Emerging Markets (eBook, ePUB)

Telecommunications Establishments in Europe

• Format: ePub

Produktbeschreibung

Markets previously unreachable for companies other than monopolies or other protected firms are now frequently open to new entrants. This book focuses on strategy in emerging markets, in particular establishments in liberalized European markets.

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Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 280
• Erscheinungstermin: 17. Juni 2013
• Englisch
• ISBN-13: 9781134698257
• Artikelnr.: 42670010

Autorenporträt

Anders Pehrsson is a Professor in the School of Management and Economics, Vaxjo University. He is the author of International Strategies on Telecommunications: models and applications (Routledge, 1996)

Inhaltsangabe

Part I: Theoretical Considerations: Stratgy and Some Key Correlates
Part II: Telecom Operators in the UK and sweden: industry Overview; Design
of an Industry Study
Part III: Strategy Cases of Telecom Operators in Europe; colt Telecom:
Expanding in Europe
Part IV: Discussion of Empirical Findings: Patterns and Processes; Busniss
Strategies of Telecoms Operators in the UK and Sweden