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Providing a novel approach to business policy and strategic management, this book focuses on the implementation of a firm's competitive strategy throughout all levels of the organization.

Produktbeschreibung
Providing a novel approach to business policy and strategic management, this book focuses on the implementation of a firm's competitive strategy throughout all levels of the organization.

Dieser Download kann aus rechtlichen Gründen nur mit Rechnungsadresse in A, B, BG, CY, CZ, D, DK, EW, E, FIN, F, GR, HR, H, IRL, I, LT, L, LR, M, NL, PL, P, R, S, SLO, SK ausgeliefert werden.

Autorenporträt
William G. Forgang is a professor of business and economics at Mount Saint Mary's College in Emrnitsburg, Maryland. He teaches undergraduate- and MBA-level courses in managerial economics and business policy, and consults in the areas of strategic planning and staff development. The author lives with his wife, Nancy, in Gettysburg, Pennsylvania.