As you might expect from a company responsible for renting so many thrillers, there's rarely a dull moment at LOVEFiLM. From start-up, through mergers and fast paced growth, culminating in a takeover by an internet giant, few corporate adventures encapsulate the archetypal modern business story as neatly as that of LOVEFiLM. In the 6 years from inception to the defining deal with Amazon, the company underwent a near constant process of change and evolution. They simply didn't sit still for a minute.
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'The book is written in a lively and engaging way that envelopes film into its core...creative and highly engaging.' (Start Your Business, March 2013) '...hints and tips there are aplenty, summarised in easy-to-read boxes at the end of each chapter. Among them are tidbits such as "bet big" and "have positive cash conversion"....a sunny self-help manual' (Financial Times, April 2013)