This book analyzes the communication and writing strategies necessary to craft and maintain ongoing crowdfunding campaigns to support businesses, non-profits, artists, and others.
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"Pope's Sustainable Crowdfunding is an excellent guide to understanding crowdsourcing, seeking funding, and developing a fundable proposal. It provides useful cases and strategies for teaching crowdsourcing. Sustainable Crowdfunding uniquely supports winning campaigns after funding with strategies for bringing plans into reality." - Michael J. Salvo, Purdue University, USA.
"Accessible prose and intriguing case studies, this text fills a void in public rhetorics scholarship. Pope offers a novel framework for understanding crowdfunding as sustainable social justice-aligned coalitional action through concerted attention to UX and XA. Chapter-concluding discussion questions are an especially useful resource for tech comm educators." - Jessica Clements, Whitworth University, USA.
"Accessible prose and intriguing case studies, this text fills a void in public rhetorics scholarship. Pope offers a novel framework for understanding crowdfunding as sustainable social justice-aligned coalitional action through concerted attention to UX and XA. Chapter-concluding discussion questions are an especially useful resource for tech comm educators." - Jessica Clements, Whitworth University, USA.
"Pope's Sustainable Crowdfunding is an excellent guide to understanding crowdsourcing, seeking funding, and developing a fundable proposal. It provides useful cases and strategies for teaching crowdsourcing. Sustainable Crowdfunding uniquely supports winning campaigns after funding with strategies for bringing plans into reality." - Michael J. Salvo, Purdue University, USA.
"Accessible prose and intriguing case studies, this text fills a void in public rhetorics scholarship. Pope offers a novel framework for understanding crowdfunding as sustainable social justice-aligned coalitional action through concerted attention to UX and XA. Chapter-concluding discussion questions are an especially useful resource for tech comm educators." - Jessica Clements, Whitworth University, USA.
"Accessible prose and intriguing case studies, this text fills a void in public rhetorics scholarship. Pope offers a novel framework for understanding crowdfunding as sustainable social justice-aligned coalitional action through concerted attention to UX and XA. Chapter-concluding discussion questions are an especially useful resource for tech comm educators." - Jessica Clements, Whitworth University, USA.