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This is an exciting and innovative core textbook that focuses on the micro-level analysis of TM as a dynamic capability. Now in its second edition and fully updated throughout, it systematically addresses the major tools and techniques needed for businesses to successfully conduct TM activities. Arguing that there is no single best way to manage technology in a company and there is no mechanistic route to success, this accessible handbook provides a wealth of resources designed to increase the dynamic capability of an organisation.
Written by a highly experienced team of authors from the
…mehr

Produktbeschreibung
This is an exciting and innovative core textbook that focuses on the micro-level analysis of TM as a dynamic capability. Now in its second edition and fully updated throughout, it systematically addresses the major tools and techniques needed for businesses to successfully conduct TM activities. Arguing that there is no single best way to manage technology in a company and there is no mechanistic route to success, this accessible handbook provides a wealth of resources designed to increase the dynamic capability of an organisation.

Written by a highly experienced team of authors from the Universities of Sabanci and Cambridge, Technology Management is the perfect companion for undergraduate and postgraduate students on a variety of business, management and engineering degree courses. It is also suitable for practitioners seeking to progress their professional development and industry knowledge.
Autorenporträt
Dilek Cetindamar is Professor in the Faculty of Management at Sabanci University, Turkey.

DILEK ÇETINDAMAR is Associate Professor of Management at Sabanci University in Istanbul, Turkey. She has taught at Boston University, Case Western University, Portland State University, and Chalmers University of Technology in Sweden. Her main research areas of interest are technology management, strategic management, and entrepreneurship.