Mark Conrad

The Business of Sports (eBook, PDF)

A Primer for Journalists

• Format: PDF

Produktbeschreibung

This book explores the business aspect of sports with an orientation to those topics that are most relevant to journalists, providing the foundation for understanding the various parts of the sports business. Moving beyond sports writing, this text offers a distinct perspective on professional, college, and international sports organizations - structure, governance, labor issues, and other business factors within the sports community. Written clearly and compellingly, The Business of Sports includes cases (historical, current, and hypothetical) to illustrate how business concerns play a role in the reporting of sports.

New features for the second edition include:

• updates throughout, including disciplinary policies throughout the major sports leagues
• expanded discussion of intellectual property issues and merchandising
• new sections on ethical issues in sports, aimed at journalists.

Offering critical insights on the business of sports, this text is a required resource for sports journalists and students in sports journalism.

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Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 400
• Erscheinungstermin: 2. Februar 2011
• Englisch
• ISBN-13: 9781136855535
• Artikelnr.: 38460443

Autorenporträt

Mark Conrad is Associate Professor and Chair of the Legal and Ethical Studies Area at Fordham University's School of Business Administration, where he teaches Sports Law, Media Law, and other law classes. He also teaches at Columbia University's graduate program in Sports Management. Mr. Conrad has published in academic, legal and general circulation publications, including the New York Times, Wall Street Journal, Sports Business Journal, and the New York Law Journal. He is a frequent blogger for Sports Law Blog. Mark received his J.D. from New York Law School, and he holds an M.S. from Columbia University's Graduate School of Journalism.

Inhaltsangabe

Introduction: What Makes Sports a Unique Business? Chapter 1
The Structure of Professional Team Sports Chapter 2
The Structure of Individual Sports Chapter 3
The Structure of College and High School Sports Chapter 4
The International Sports System Chapter 5
Sports Contracts Chapter 6
Labor Relations in Sports Chapter 7
Sports Agents Chapter 8
Team Relocation and Facility Issues Chapter 9
Sports Gambling Chapter 10
Analytics in Sports Chapter 11
Sports Injuries Chapter 12
Performance
Enhancing Drugs in Sports) Chapter 13
Discrimination in Sports Chapter 14
Intellectual Property and Sports Chapter 15
Traditional and New Media in Sports Chapter 16
Taxation and Sports