Seminar paper from the year 2019 in the subject Economics - Other, grade: 1,0, Hertie School of Governance, language: English, abstract: At a time at which the persistent socio-economic crisis is increasingly perceived as a systemic, multiple crisis rather than a cyclical one and at which the traditional economic models are called into question, there is a need to develop new models that respond better to the demands of today’s world by promoting a way of fair and sustainable development. This has led to the resurgence of old and the emergence of new alternative streams of thought that contrast the traditional neoclassical paradigm. However, despite the flourishing critical debate over the current form of capitalism and its underlying economic assumptions, concrete alternative economic models are hard to find. The Economy of the Common Good (ECG), born in Vienna in October of 2010 as a movement of social innovation, is an expression of such a new economic model that places people and the functioning of their relations at the heart of economic activity. Unlike most movements that advocate for a change in the economic system, the ECG does not only have a vague idea of what is going wrong in the current capitalist system but presents a detailed alternative system, that is open for debate. Moreover, besides being an interesting utopia, a still small but growing number of initiatives, individuals, firms, and (local) governments all over the world commit themselves to the ECG and adjust their economic behavior, so that the ECG has also very concrete impacts. Both, the concrete nature of the propositions as well the happening change at the ground, make the ECG open for attack and lead to the ideas being highly contested. In contrast to most critical social movements that coexist with the orthodox mainstream, the ECG has caused a lot of criticism and resistance from economists and economic interest groups. Since today, the debate is conducted in a polemic and non-scientific way and neither the ECG nor its opponents put their position in a theoretical context, although implicitly drawing on existing ideas of economic philosophy. The debate reveals the often blurred clash of paradigms and normative principles about the governance of the economy within the capitalist society. This paper seeks to exemplify and evaluate this clash with the debate on the ECG and answer the question: How are the different positions of proponents and critics of the ECG-propositions on the governance of the economy informed and driven by economic paradigms?