The Entrepreneurial Mindset explores why so many small businesses fail, and provides aspiring and novice entrepreneurs a self-assessment to help determine if they have the appropriate attitude, aptitude, skills, knowledge, patience, support, resources and direction to successfully start a business. Those who elect to proceed will find a comprehensive, step-by-step methodology for planning and implementing a successful business launch. The text is filled with stories and examples, and provides links to importation planning documents and even an opportunity to join a network of like-minded individuals. 'Mindset' is an essential text for those who want their business to thrive!
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