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"Insightful, fun, and transformative, Kimberly Douglas weavespractice and analogy into chapters that will spark the creativityof individuals, leaders, teams, and their organizations!" -MarshallGoldsmith NYT and WSJ #1 bestselling author of What Got You HereWon't Get You There
"The Firefly Effect debunks the myth that creativity is anexclusive gift, shared by a select few. It provides real-worldtools to unleash and direct the creative spark¿that lives ineveryone and make teams more effective by celebrating andleveraging their differences." -Brad Shaw Senior Vice President,Corporate Communications and External Affairs, The Home Depot
"The Firefly Effect brings it all together. For seasoned leadersto emerging leaders, Kimberly Douglas outlines the tools,processes, and methods--along with the rationale to know whichto apply and when. The Firefly Effect is the first book thatsimplifies the complexity of team dynamics and exposes the fun ofcreating great teams." -Haven Riviere Vice President, MarketingOperations, The Coca-Cola Company