The Content
The target groups
- Communication andmedia scientists, sociologists, cultural scientists, pedagogues, technology scientists
- Specialists and executives in associations, politics and business
The editors
Dr. Peter Gentzel is juniorprofessor at the University of Erlangen-Nuremberg
Dr. Friedrich Krotz is professor (emer.) at the Center for Media, Communication and Information Research (ZeMKI) at the University of Bremen.
Dr. Jeffrey Wimmer is a professor at the Institute for Media, Knowledge and Communication at the University of Augsburg.
Dr. Rainer Winter is a professor at the Institute for Communication Studies at the University of Klagenfurt.
This book is a translation of an original German edition. The translation was done with the help of artificial intelligence (machine translation by the service DeepL.com). A subsequent human revision was done primarily in terms of content, so that the book will read stylistically differently from a conventional translation.
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