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  • Format: ePub

Who will win customers loyalty and expectations in this post covid-19 era?
How this pandemic changed grocery and retail customers' behavior? Are store managers aware and know in detail their customers behavioral changes? Do they know their customers' expectations after covid-19? What practices and innovative models should be implemented by store managers today to ensure sales increase and customers' loyalty? This book is a practical to-the- point guide which outlines 12 innovative and practical models for store managers to put in place now in order to meet their customers' expectations and…mehr

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Produktbeschreibung
Who will win customers loyalty and expectations in this post covid-19 era?
How this pandemic changed grocery and retail customers' behavior? Are store managers aware and know in detail their customers behavioral changes? Do they know their customers' expectations after covid-19? What practices and innovative models should be implemented by store managers today to ensure sales increase and customers' loyalty? This book is a practical to-the- point guide which outlines 12 innovative and practical models for store managers to put in place now in order to meet their customers' expectations and align to their purchasing change patterns due to the pandemic. These models are out - of- the box innovative models reflected from a customer's point of view.
Many of the models proposed in this book have never been put into practice before. These models are therefore aimed only for creative store managers who have an open mind to embrace new ideas; managers who have a long term strategic mind to analyze the long term outcomes of these models for their store's success. This book outlines what customers resent now as problems when they enter major stores, as well the innovative changes that customers would like to have in major stores in order to improve their satisfaction and retention. Among the models proposed, store managers will find an innovative model for parking technology, creative trolley's sanitization models, long waiting line innovative management, new aisle design and labelling, new purchasing technology, innovative loyal customers' rewards, new employee reward system and qualified employed a retention strategy. Other innovative strategies are explained also in this book which help increase sales and customer loyalty.


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Autorenporträt
Originally from the Comoros islands, Mrs Ichata Mhoudine has a free spirit for discovery and wonders. She has travelled around the world for studies and holidays with an open mind to understand every unique culture and value. She has an interest in public funds management and innovation practices in business and marketing. She once worked in PETRONAS, the national petroleum company of Malaysia and in the Ministry of Finance of the Comoros islands. She holds a Business degree from Malaysia and a Master degree in project management in Canada. She was the representative of the Comoros in the trade policy review of the World Trade Organization in 2013. She has pursued courses in Public Policy and Administration from Harvard University and Public Finance courses from the International Monetary Fund. She is living now in Canada with her family and she works in the University of Montreal.