The Handbook of Crisis Communication (eBook, ePUB)

Redaktion: Coombs, W. Timothy; Holladay, Sherry J.

• Format: ePub

Produktbeschreibung

Written as a tool for both researchers and communication managers, the Handbook of Crisis Communication is a comprehensive examination of the latest research, methods, and critical issues in crisis communication. * Includes in-depth analyses of well-known case studies in crisis communication, from terrorist attacks to Hurricane Katrina * Explores the key emerging areas of new technology and global crisis communication * Provides a starting point for developing crisis communication as a distinctive field research rather than as a sub-discipline of public relations or corporate communication

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Produktdetails

• Verlag: John Wiley & Sons
• Seitenzahl: 768
• Erscheinungstermin: 24. August 2011
• Englisch
• ISBN-13: 9781444356519
• Artikelnr.: 38309810