Jae K. Shim, Anique A. Qureshi, Joel G. Siegel, Roberta M. Siegel

The International Handbook of Electronic Commerce (eBook, PDF)

• Format: PDF

Produktbeschreibung

The International Handbook of Electronic Commerce covers that hot topic - e-commerce! It is designed to assist managers in implementing electronic commerce in their organizations, improving its efficiency and viability, and safeguarding and maintaining e-commerce systems. The book is designed as a practical how to guide, offering extensive examples to illustrate practical applications. The tools and techniques in this handbook can be adapted outright or modified to suit individual needs. Checklists, email and website addresses, exhibits, illustrations, and step-by-step instructions enhance the handbook's practical use.

Among the topics discussed are: what electronic commerce is all about; the Internet and access provider industry; Intranets and Extranets; marketing and advertising; electronic data interchange; electronic banking and payment systems; network security; legal, taxation, and accounting issues of e-commerce.

The combination of growth in the commercial utilization of the Internet, the rapid changes in technology, and the complexity of management have expanded the scope of duties of business managers. To remain competitive, businesses and their managers must maintain a presence on the Internet. The InternationalHandbook of Electronic Commerce provides readers with a compendium of the latest in current technologies and applications.

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Dieser Download kann aus rechtlichen Gründen nur mit Rechnungsadresse in A, B, BG, CY, CZ, D, DK, EW, E, FIN, F, GR, HR, H, IRL, I, LT, L, LR, M, NL, PL, P, R, S, SLO, SK ausgeliefert werden.

Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 320
• Erscheinungstermin: 26. November 2013
• Englisch
• ISBN-13: 9781135961947
• Artikelnr.: 40095537

Autorenporträt

Shim, Jae K.; Qureshi, Anique A.; Siegel, Joel G.; Siegel, Roberta M.

Inhaltsangabe

About the Authors
What This Book Will do For You
Introduction
Chapter l. WHAT E-COMMERCE IS ALL ABOUT
Chapter 2. THE WORLD WIDE WEB AND E-COMMERCE
Chapter 3. THE INTERNET AND THE ACCESS PROVIDER INDUSTRY
Chapter 4. INTRANETS AND EXTRANETS
Chapter 5. MARKETING AND ADVERTISING
Chapter 6. ELECTRONIC DATA INTERCHANGE
Chapter 7. ELECTRONIC BANKING AND PAYMENTS
Chapter 8. NETWORK SECURITY
Chapter 9. LEGAL ASPECTS OF E-COMMERCE
Chapter 10. TAXATION OF E-COMMERCE
Chapter 11. ASSURANCE SERVICES
Chapter 12. ESTABLISHING A PRESENCE ON THE WEB
Chapter 13. WEB SERVERS
Chapter 14. A REVIEW OF HTML EDITORS
Chapter 15. WEB SITE HOSTING SERVICES
Glossary
Index