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The author, Jürgen Weber, brings together the results of various disciplines and his own research and experience as a sculptor and painter and stitches together an exciting new theory of perception of form. In doing so, Weber - who also has a scientific background - explores the fascinating question of what additional information the thing that is seen conveys. How do we tell the difference between a cheerful and a gloomy face? Why do we see that a bud will open shortly? Why do we find some phenomena to be dangerous and others to be desirable? These question have not yet been investigated in a…mehr

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Produktbeschreibung
The author, Jürgen Weber, brings together the results of various disciplines and his own research and experience as a sculptor and painter and stitches together an exciting new theory of perception of form. In doing so, Weber - who also has a scientific background - explores the fascinating question of what additional information the thing that is seen conveys. How do we tell the difference between a cheerful and a gloomy face? Why do we see that a bud will open shortly? Why do we find some phenomena to be dangerous and others to be desirable? These question have not yet been investigated in a systematic and scientific way, although they are of vital importance to our behaviour. No doubt, this book represents a unique and timely contribution to the many disciplines concerned with the wonders of perception.

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Autorenporträt
Prof. Dr. Dr. h.c. Jürgen Weber ist Inhaber des Lehrstuhls für Controlling und Telekommunikation, Leiter des Zentrums für Controlling und Management sowie Leiter des Kühne-Zentrums für Logistikmanagement an der WHU Vallendar. .