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The impression you make as a leader has the power to build, enhance, or sabotage your authority and ideas. Discover how to convey the essence of leadership with every interaction. Every communication leaders make-speaking, writing, posting, sharing, and even listening-has the power to either secure or sabotage their impact. But wanting to inspire and engage their team and knowing how to do it are two different things. In this book, Joel Schwartzberg suggests mindsets, tactics, tips, and examples to help readers reach that goal using the most powerful leadership tool available: a leader's…mehr
The impression you make as a leader has the power to build, enhance, or sabotage your authority and ideas. Discover how to convey the essence of leadership with every interaction. Every communication leaders make-speaking, writing, posting, sharing, and even listening-has the power to either secure or sabotage their impact. But wanting to inspire and engage their team and knowing how to do it are two different things. In this book, Joel Schwartzberg suggests mindsets, tactics, tips, and examples to help readers reach that goal using the most powerful leadership tool available: a leader's voice. Whether managers are giving speeches, telling stories, sending emails, posting messages, recording videos, or running Zoom meetings, these are essential tools for establishing authority and galvanizing an audience. Readers will learn how to inspire instead of inform, communicate with purpose and power, and sell-not just share-their most important ideas.
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Joel Schwartzberg is a leadership communications coach whose clients include American Express, Blue Apron, the Brennan Center for Justice, Comedy Central, the American Jewish Committee, and North Point Ministries. ¿He currently serves as senior director of strategic and executive communications for the New York City ASPCA. Schwartzberg's articles on effective point-making have appeared in Fast Company, Harvard Business Review, and Toastmaster magazine, and he's been the featured guest on business and communication podcasts. He is also a former competitive national public speaker champion and was inducted into the National Forensic Association Hall of Fame in 2002.
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