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"This is a book aimed at serious investors who want to shore up their portfolios with a time-tested stock asset. Carlso is a clear writer [and] makes his case very well for the power of dividends.".
(SmartMoney.com)
"Provides excellent analysis. . . should be an important component of a private wealth adviser's discussion with clients about sources of long-term investment return and the critical importance of reinvestment in building wealth. Carlson addresses portfolio diversification and risk management in an accessible way. Readers will appreciate the manner in which he 'names names' to paint a clear picture of how excess returns can be achieved through a simple and time-tested investment formula. He also underscores the need to supplement selection formulas with fundamental research in order to make optimal investment decisions." (Financial Analysts Journal)