Kristine DeMaria

The Packaging Development Process (eBook, PDF)

A Guide for Engineers and Project Managers

• Format: PDF

Produktbeschreibung

The Packaging Development Process: A Guide for Engineers and Project Managers presents the techniques necessary for creating, testing, and launching packaging, in one convenient reference book. It does so by explaining each step of how a packaging project evolves from the business plan to product launch, with an emphasis on the financial and human resources necessary to move the project forward. Included are extended case studies to create an interesting, informative and understandable read, and detailed flow charts to explain concepts. The text is intended to give package engineers and managers the tools they need to realize new package ideas and to revamp existing packaging in the framework of business teams.

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Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 101
• Erscheinungstermin: 1. Dezember 1999
• Englisch
• ISBN-13: 9781482278897
• Artikelnr.: 57589344

Autorenporträt

DeMaria, Kristine

Inhaltsangabe

FOREWORD Preface Introduction Packaging Development Process Flow Chart
Phase I: Planning Project Initiation Project Teams Business Planning &
Goals Project Charter Team Meetings Packaging Project Examples 2. Identify
Package Concepts Project Categories Where Ideas Come From Brainstorming &
Creative Thinking Activities Packaging Project Examples 3. Feasibility
Assessment Five Steps of Feasibility Assessment Gathering Information
Project Reviews Packaging Project Examples 4. Consumer Testing For
Packaging Consumer Concept Testing Develop Package Prototypes Consumer
Usage Testing Consumer Packaging Test Methods Packaging Project Examples 5.
Final Concept Evaluation Concept Evaluation Financial Requirement Go or
Stop Decision Packaging Project Examples Phase II: Proving Functionality 6.
Proving Functionality Developing a Test Plan Packaging Material Testing
Finished Package Testing Package Environments Crisis Management Plant
Trials Final Approval Packaging Project Examples Phase III: Package Launch
7. Package Launch Production Start-up Monitoring Performance Packaging
Project Examples Bibliography/Index