Through ethnographic and media analyses, this book examines the affective dimensions of power in East Asia, in order to illuminate the dynamics of contemporary governance, and to overcome common Western assumptions about East Asian governmentality. In turn, it provides a framework for analyzing emerging phenomena in East Asia, such as the psychologization of social problems, the rise of self-help genres, transnational labor migration, new ideologies of gender and the family, and mass-mediated affective communities.
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