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Benoit and his colleagues apply the functional theory of political campaign discourse to 25 presidential primary debates beginning with the 1948 American presidential primary campaign. They conclude with the 2000 presidential primaries. They identify the functions, topics, and targets of attacks, and the results are compared with research on primary TV spots and with general debates. An important resource for scholars and students of American presidential and party elections and political communications.
Benoit and his colleagues apply the functional theory of political campaign discourse to 25 presidential primary debates beginning with the 1948 American presidential primary campaign. They conclude with the 2000 presidential primaries.
They identify the functions, topics, and targets of attacks, and the results are compared with research on primary TV spots and with general debates. An important resource for scholars and students of American presidential and party elections and political communications.
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Autorenporträt
William L. Benoit, PhD, is professor of communication studies at Ohio University.
Inhaltsangabe
Preface Introduction Method and Procedures: Analyzing Acclaims, Attacks, and Defenses Early Primary Debates: 1948, 1960, 1968, 1972, 1980 Republican Primary Debates: "I Paid for This Microphone!" 1984 Democratic Primary Debates: Morning Again in America 1988 Primary Debates: What After Reagan? 1992: Who Will Challenge the Leader of Desert Storm? 2000: Who Will Be the First President of the New Millennium? Conclusions Appendix: List of Primary Debates Appendix: Sample Acclaims and Attacks on Forms of Policy and of Character References Index
Preface Introduction Method and Procedures: Analyzing Acclaims, Attacks, and Defenses Early Primary Debates: 1948, 1960, 1968, 1972, 1980 Republican Primary Debates: "I Paid for This Microphone!" 1984 Democratic Primary Debates: Morning Again in America 1988 Primary Debates: What After Reagan? 1992: Who Will Challenge the Leader of Desert Storm? 2000: Who Will Be the First President of the New Millennium? Conclusions Appendix: List of Primary Debates Appendix: Sample Acclaims and Attacks on Forms of Policy and of Character References Index
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