This book examines the factors involved in the social mediation of risks, the social construction of reality, and professionals' attempts to re-design how social reality appears. It looks at single-issue politics, the mass media and how corporations can respond to threats to their political and ideological perspectives.
'Ahmed offers a clear example of how the actions of highly sophisticated and reflexive actors - PR consultants, the media, corporate strategists, and high-profile campaign organizations - engaged in public controversies can be examined with the right balance of empathy and analytical distance.' - Dr Javier Lezaun, Centre for Analysis Risk and Regulation, London School of Economics and Political Science, UK
'This is a confident piece of work...Ahmed marshals a great range of interview and media content data to produce a complex, interesting and plausible account of events...I am unaware of a similar study, which moves across various registers; it is an original piece of work for which she should be congratulated' - Professor John Urry, Lancaster University, UK
'This is a confident piece of work...Ahmed marshals a great range of interview and media content data to produce a complex, interesting and plausible account of events...I am unaware of a similar study, which moves across various registers; it is an original piece of work for which she should be congratulated' - Professor John Urry, Lancaster University, UK