The Role of Corporate Sustainability in Asian Development (eBook, PDF)
eBook, PDF

The Role of Corporate Sustainability in Asian Development (eBook, PDF)

A Case Study Handbook in the Automotive and ICT Industries

Redaktion: Lenssen, Gilbert; Martinez, Fabien; Rhee, Jay Hyuk
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This book examines the challenges faced by seven multinational companies - Intel, Lenovo, Samsung Electronics, ZTE, BMW Hyundai Motor Company, Mahindra and Mahindra - in their endeavour to contribute to the economic, environmental and social development of Asia. The lessons learned from the examination of these business practices may directly contribute to an increase in the practice of sustainable management and may as such contribute to positive economic, environmental and social impact of companies in this region. The cases are highly relevant for management theoreticians seeking to deepen ...

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