Joel Cooper, Shane Blackman, Kyle Keller

The Science of Attitudes (eBook, ePUB)

• Format: ePub

Produktbeschreibung

This textbook is aimed primarily at advanced undergraduates and graduate students interested in how attitudes are formed and changed. It uniquely integrates classic and contemporary research to give a comprehensive and rounded view of the field from its inception to present-day theory, methodology, and controversies. It is also the first textbook on attitudes to devote entire chapters to work on implicit measurements, resistance to persuasion, and social neuroscience. The book provides a comprehensive and engaging text for upper-level students of social psychology and related fields with an interest in attitudes and attitude change, including marketing, advertising, and political science.

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Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 358
• Erscheinungstermin: 16. September 2015
• Englisch
• ISBN-13: 9781317509615
• Artikelnr.: 43833045

Autorenporträt

Joel Cooper has been on the Psychology faculty at Princeton University since obtaining his Ph.D. from Duke University. He is past editor of the Journal of Experimental Social Psychology, is the author of several books, and co-editor of a major handbook in social psychology.

Shane F. Blackman received his bachelor's degree in psychology at the University of Chicago and his Ph.D. from Princeton University in psychology and public policy. His scholarship has focused on attitudes, naïve realism, and social policy.

Kyle T. Keller received his Ph.D. from Princeton University and his bachelor's degree at the University of Arizona. He contributed to research in cognitive dissonance, choice, and choice behaviors. Kyle was selected as a Fellow of the Princeton Energy and Climate Scholars.