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Ideal for business students, business managers, and corporate senior executives, this book distills the lessons learned from the disasters that have befallen companies that were unable to cope with disruptive technologies. In recent decades, technology has changed rapidly to the point that it can very quickly affect a seemingly impregnable company or industry. Unexpected technological developments enable innovators to offer new products and services that threaten incumbents. In order to survive, existing firms must be able to see a disruption on the horizon and figure out how to respond. The…mehr
Ideal for business students, business managers, and corporate senior executives, this book distills the lessons learned from the disasters that have befallen companies that were unable to cope with disruptive technologies. In recent decades, technology has changed rapidly to the point that it can very quickly affect a seemingly impregnable company or industry. Unexpected technological developments enable innovators to offer new products and services that threaten incumbents. In order to survive, existing firms must be able to see a disruption on the horizon and figure out how to respond. The Search for Survival: Lessons from Disruptive Technologies examines organizations that failed to develop a strategy for coping with a technological disruption and have suffered greatly or even gone out of business. The first chapter presents a model of how firms can respond to and hopefully survive a disruptive technology. Each following chapter focuses on firms that have failed to survive or whose future is in doubt, accompanied by an extensive, detailed discussion of the lessons learned from each company or field's failings, covering examples from industries such as recorded music, book publishing, video, newspaper, and higher education.
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Autorenporträt
Henry C. Lucas, Jr., is the Robert H. Smith Professor of Information Systems in the Robert H. Smith School of Business at the University of Maryland and Chairman of the Decision and Information Technologies Department. He is the author of a dozen books and more than seventy articles in professional periodicals on the impact of technology, information technology in organization design, and information technology and corporate strategy. His most recent books include Information Technology: Strategic Decision Making for Managers, Beware the Winner's Curse: Victories that Can Sink You and Your Company, and Strategies for E-Commerce and the Internet.
Inhaltsangabe
Preface Acknowledgments ONE: On the Nature of Survival TWO: Kodak Misses Its Moment THREE: The New York Stock Exchange: Protecting a Way of Life FOUR: Blockbuster vs. Netflix: Digital Trumps Physical FIVE: Video Content: Who Creates It, Who Owns It, and Who Distributes It? SIX: Newspapers: All the News That's Fit to Browse SEVEN: Books: Hardcover, Paperback, or No-Cover? EIGHT: The Recorded Music Industry Fights the Future NINE: Education, the Industry TEN: Temptation: Technology Facilitates Risky Business ELEVEN: The Dictator Business: The Threat from Social Networks TWELVE: Moving Things: Winners and Losers THIRTEEN: Survivor Tales FOURTEEN: Danger Ahead FIFTEEN: Strategies for Survival Appendix Index
Preface Acknowledgments ONE: On the Nature of Survival TWO: Kodak Misses Its Moment THREE: The New York Stock Exchange: Protecting a Way of Life FOUR: Blockbuster vs. Netflix: Digital Trumps Physical FIVE: Video Content: Who Creates It, Who Owns It, and Who Distributes It? SIX: Newspapers: All the News That's Fit to Browse SEVEN: Books: Hardcover, Paperback, or No-Cover? EIGHT: The Recorded Music Industry Fights the Future NINE: Education, the Industry TEN: Temptation: Technology Facilitates Risky Business ELEVEN: The Dictator Business: The Threat from Social Networks TWELVE: Moving Things: Winners and Losers THIRTEEN: Survivor Tales FOURTEEN: Danger Ahead FIFTEEN: Strategies for Survival Appendix Index
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