The Seven Inconvenient Truths of Business Strategy is an antidote to a process of strategic planning that in many organizations is often sporadic, biased, poorly articulated and rarely implemented with total success. Drawing on a fundamental collection of definitive principles, the author offers a structure for strategizing; an indicator and explanation of strategic tools, and insights into collaborative techniques for carrying out the process successfully: formation, evaluation, alignment and implementation. It will help you ensure that your strategic process is always professional, relevant and timely. A case study, based on the story of Cadbury is woven through the chapters to provide a vibrant illustration of the value and application of the various techniques and processes described.
Dieser Download kann aus rechtlichen Gründen nur mit Rechnungsadresse in A, B, BG, CY, CZ, D, DK, EW, E, FIN, F, GR, HR, H, IRL, I, LT, L, LR, M, NL, PL, P, R, S, SLO, SK ausgeliefert werden.