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The Millenial and GenZ generations understand social media. They have grown up in an age of hyperconnectivity, but many don't do a great job at understanding or blending their social presence effectively as a tool to show who they are, their why, their value, and the impact they can create as job candidates or as business owners. I call this our Social Soul. It's how we show our true authentic selves online with intentionality. It shows an individual's love and passion for what they do, and the value they offer to their various networks of friends, current and potential…mehr
The Millenial and GenZ generations understand social media.
They have grown up in an age of hyperconnectivity, but many don't do a great
job at understanding or blending their social presence effectively as a tool to
show who they are, their why, their value, and the impact they can create as
job candidates or as business owners. I call this our Social Soul. It's
how we show our true authentic selves online with intentionality. It shows an
individual's love and passion for what they do, and the value they offer to
their various networks of friends, current and potential colleagues,
prospective partners, managers, direct reports, or investors. For
entrepreneurs, the most effective way to use social selling isn't obvious, even
if they have come of age in a hyperconnected world. This book will educate and
inspire readers to take action on the most powerful and useful social networks
to date. You will learn through thoughtful examples applicable to future
platforms that can be used to better connect in pursuit of entertainment,
clients, networking, and business success in a way that translates across
cultural borders.
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Rob is an accomplished trainer, speaker, entrepreneur, and Chief Marketing Officer based in Brooklyn, NYC. Originally from the Midwest, his journey has taken me from my hometown in Kansas City, Missouri to New York City by way of Milan, Italy. My career started in recruitment within Fortune 500/Forbes 100 companies before moving to Milan, Italy to pursue a Masters in International Multi-Channel Marketing, where I also spent two years working for a global e-commerce startup and coaching professional American Football. I moved to New York years ago and have to work for a large global corporate before transitioning over to training and development for startup and growth-stage founders. Now, Rob is a Speaker, Trainer, and Chief Marketing Officer for a B2B SaaS scale-up.
Rob is the host of 'The Bear Necessities of Entrepreneurship' Podcast and has delivered hundreds of workshops, keynotes, and trainings both in-person and virtually across 27+ countries to 200+ companies/founders and created and built Virtual Programs that spanned 9+ countries including Asia Pac, South Asia, Middle East, North and South America, Europe, and Africa.
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