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  • Format: ePub

Strategy is about identifying why your business matters, not just analysing the competition. Cynthia Montgomery reveals how leaders can embrace the crucial role of The Strategist to really define and drive the objectives and advantages to power their companies forward.

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Produktbeschreibung
Strategy is about identifying why your business matters, not just analysing the competition. Cynthia Montgomery reveals how leaders can embrace the crucial role of The Strategist to really define and drive the objectives and advantages to power their companies forward.


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Autorenporträt
Cynthia A. Montgomery is the Timken Professor of Business Administration at Harvard Business School, where she has served on the faculty for 20 years. For the past five years, she has taught the Harvard Entrepreneur, Owner, President program attended by top business leaders from around the globe.

Cynthia has received awards for her outstanding teaching at Michigan, Northwestern and Harvard universities. Over the past 30 years she has conducted world-class research on strategy and corporate governance, published in The American Economic Review, Harvard Business Review, and many other leading journals.