Christian Kneer

The Wal-Mart Success Story (eBook, ePUB)

• Format: ePub

Produktbeschreibung

Seminar paper from the year 2005 in the subject Business economics - Trade and Distribution, grade: 1,3, University of Hull, language: English, abstract: This report should call attention to the success story of Wal-Mart and reveal by using appropriate strategic framework why they are one of the most controversial companies. Subsequently, the goal of this strategic analysis is to examine Wal-Mart's quest to dominate international markets. In addition Wal-Mart's corporate identity will be discussed and several solutions to the challenges will be proposed.

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Produktdetails

• Verlag: GRIN Verlag
• Seitenzahl: 21
• Erscheinungstermin: 4. September 2009
• Englisch
• ISBN-13: 9783640419807
• Artikelnr.: 51607505