Richard Hardyment

The Wellbeing Purpose (eBook, PDF)

How Companies Can Make Life Better

• Format: PDF

Produktbeschreibung

The Wellbeing Purpose is the first book that explains how companies can make life better across their value chains from sourcing raw materials to innovating, marketing and selling products and services. It sets out the steps for any organisation to create profits (wealth creation) whilst simultaneously making life better.

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Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 144
• Erscheinungstermin: 3. September 2018
• Englisch
• ISBN-13: 9781351001038
• Artikelnr.: 54156535

Autorenporträt

Richard Hardyment has spent over a decade advising companies on responsible business practices and sustainability. He is a director at Corporate Citizenship, a global management consultancy. He was previously a political advisor in Westminster for a UK political party and senior strategic advisor at Forum for the Future.

Inhaltsangabe

Chapter 1: Introduction
Why happiness matters Chapter 2: Science
Measuring the good life Chapter 3: Money
Wages and wellbeing Chapter 4: Source
Supply chain satisfaction Chapter 5: Make
Employees and the workplace Chapter 6: Sell
Marketing for life enhancement Chapter 7: Trust
Ethics and the community Chapter 8: Strategy
Business models for life