Most modern businesses could not run without the help of social media. Publishing is no exception. Gone are the days of newspaper announcements, physical posters, and TV/radio spots. Instead, most people in charge of doing their own advertising are doing it on social media. Why?Social media puts the power in the hands of everyday people. Thanks to Twitter, Facebook, and Instagram, any average person can become an influencer. Anyone can have their content liked, shared, and purchased by people all over the world. Social proof is more important now than ever. As consumers, we don't trust corporations or entities that don't have a social media presence. If I look a business up and can't find a website, I'm not likely to interact with them, their products, or their services. The same holds true for your potential customers. If you want to sell books, you have to build a social media platform. That's where this book comes in. If you've ever wondered which networks to use, what to post on each network, and how to sell books with social media, you've come to the right place. THE WRITER'S GUIDE TO SLAYING SOCIAL is your one-stop shop for crafting and curating the perfect social media presence for your author platform-and for generating more sales, gaining followers, and using social media to your advantage.
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