Studienarbeit aus dem Jahr 2004 im Fachbereich BWL - Beschaffung, Produktion, Logistik, Note: 1,0, University of Bradford, Veranstaltung: Total Quality Management, MBA, Sprache: Deutsch, Abstract: 1 Introduction In contemporary business environments with an increasing degree of globalization and international supply relationships there is a growing demand for comparable quality standards. More and more buying decisions are not only based purely on the attributes of the product itself but also on the quality standards of the organization that produces it. Accredited companies tend to by their products only form accredited ones. The ever increasing quality-focus made quality become a constant element of the marketing-mix and a strategic success factor (Anonymus, 2002). The implementation and application of Total Quality Management (TQM) has become a philosophy for most of today's companies. The following essay will outline the main elements of TQM, describe implementation processes and evaluate the needs and threats of TQM. [...]
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