Alexander Manu

Transforming Organizations for the Subscription Economy (eBook, ePUB)

Starting from Scratch

• Format: ePub

Produktbeschreibung

When engaging in transformation the following strategic question develops: if you were designing your organization today, how would you design it? How would you go about it starting from scratch? Starting from scratch is the ability to create the future from the ingredients of the present alone. We create fresh new roots, unencumbered by the pre-existing structures of current social constructs, organizations and habits. The portfolio of companies owned by Google Ventures is an insightful real life model of an organization comfortable with the concept of creating the future from the NOW. Uber, Nest, Medium, Editas are just a few examples of a new way of thinking, bold and risk embracing.

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Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 182
• Erscheinungstermin: 18. August 2017
• Englisch
• ISBN-13: 9781351983730
• Artikelnr.: 49044521

Autorenporträt

Alexander Manu is a professor at OCAD University in Toronto, a strategic innovation practitioner, international lecturer and author. He provides strategic counsel and future-based advisory to executive teams in Fortune 100 companies in industries as diverse as consumer packaged goods, media, advertising, mobile communications and manufacturing. He is the author of numerous books including Value Creation and the Internet of Things (2015), Behavior Space (2012), Disruptive Business (2010) and The Imagination Challenge (2006).

Inhaltsangabe

Introduction
Part I The experienced present
1 When history turns a corner
2 Changing how the world changes
3 What has already happened
Part II Value delivery
4 The hierarchy of values
5 Maximum plasticity: data as material
PART III From capability to possibility
6 Strategic transformation 3.0
7 The nature of change and transformation
8 Starting from scratch
PART IV Toward a subscription economy
9 Transforming behavior through everyday experiences
10 Life subscribed
PART V Generation scratch
11 Changing the narrative: profound moments
12 Maximizing humanity: the self as media
Afterword
Bibliography
Index