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Autorenporträt
Eric Butow, owner of Butow Communications Group (BCG), specializes in website development, online marketing, and technical writing services. Eric has 43 authored or co-authored books, including Ultimate Guide to Social Media Marketing and Instagram for Business for Dummies. He also teaches networking and computing courses. When he is not working, Eric enjoys spending time with friends, exploring Jackson's historic Gold Rush town, and assisting his mother with her daycare business. Eric is based out of Jackson, California.
Inhaltsangabe
Chapter 1: What Is and Isn t Social Media Chapter 2: The Role of Social Media Within Content Marketing Chapter 3: Understanding Today s Social Networks Chapter 4: Understanding Today s Format Types Chapter 5: How to Craft Your Social Media Strategy Chapter 6: How to Create Images for Social Media Chapter 7: How to Leverage Video Chapter 8: How to Leverage Chat Bots & Automation Chapter 9: How to Leverage Paid Social Media Chapter 10: How to Leverage Influencer Marketing Chapter 11: How to Repurpose and Reuse Social Content Chapter 12: How to Build Your Marketing Team Chapter 13: How to Measure Success Chapter 14: How to Iterate and Improve Chapter 15: Glossary
Chapter 1: What Is and Isn t Social Media Chapter 2: The Role of Social Media Within Content Marketing Chapter 3: Understanding Today s Social Networks Chapter 4: Understanding Today s Format Types Chapter 5: How to Craft Your Social Media Strategy Chapter 6: How to Create Images for Social Media Chapter 7: How to Leverage Video Chapter 8: How to Leverage Chat Bots & Automation Chapter 9: How to Leverage Paid Social Media Chapter 10: How to Leverage Influencer Marketing Chapter 11: How to Repurpose and Reuse Social Content Chapter 12: How to Build Your Marketing Team Chapter 13: How to Measure Success Chapter 14: How to Iterate and Improve Chapter 15: Glossary
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