Matthew K Jonas

What If? The Psychology of Selling Anything [2nd edition] (eBook, ePUB)

• Format: ePub

Produktbeschreibung

What If? The Psychology of Selling Anything is a revealing exploration of the strategies and psychology behind one of the boldest marketing experiments: the first edition of What If? This Really Works. In this second edition, Matthew K Jonas pulls back the curtain to explain why the first book sold and how you can apply the same psychological principles to your own ventures. From understanding the power of curiosity and social proof to mastering the art of scarcity and emotional urgency, this book unpacks the key drivers behind successful sales. Whether you're an entrepreneur, a marketer, or simply curious about what makes people buy, this book offers practical insights into the science of selling. It's not just about products-it's about connecting ideas with people. Discover how understanding human behavior can transform your ability to sell anything - with clarity, transparency, and purpose.

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Produktdetails

• Verlag: epubli
• Seitenzahl: 94
• Altersempfehlung: ab 18 Jahre
• Erscheinungstermin: 7. Januar 2025
• Englisch
• ISBN-13: 9783818767655
• Artikelnr.: 72786847

Autorenporträt

Matthew K. Jonas is an entrepreneur, author, and marketing strategist known for his expertise in human behavior and decision-making. With a passion for blending psychology and real-world business strategies, he helps individuals and businesses unlock their potential to sell and succeed. Matthew's work focuses on understanding the core drivers behind consumer actions and crafting impactful, purpose-driven approaches to marketing and entrepreneurship.