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  • Format: ePub

Jim Shorthose and Neil Maycroft offer both a multi-disciplinary overview of current conceptual insights into the nature of creativity and applied research ideas which enable its concrete practice. The flow of individual creativity and innovation will be better grasped and sustained through an engagement with numerous theoretical explorations and by taking a multidisciplinary approach. The processes involved in navigating the creativity-to-innovation route and the impact which different kinds of social and institutional contexts can have upon these journeys are explored in detail.

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Produktbeschreibung
Jim Shorthose and Neil Maycroft offer both a multi-disciplinary overview of current conceptual insights into the nature of creativity and applied research ideas which enable its concrete practice. The flow of individual creativity and innovation will be better grasped and sustained through an engagement with numerous theoretical explorations and by taking a multidisciplinary approach. The processes involved in navigating the creativity-to-innovation route and the impact which different kinds of social and institutional contexts can have upon these journeys are explored in detail.


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Autorenporträt
Jim Shorthose works across the different aspects of the creative ecology - in higher education, advising creative businesses and working with cultural organizations. He is the author of several books which traverse the spaces between theoretical debates about creativity and concrete artistic practice.

Neil Maycroft is Reader in Art and Design at the University of Lincoln, UK, and is the author of several books and numerous articles on material culture, as well as broader discussions of the nature and origins of creativity, especially as applied to design.