Joanna Wiebe

Where Stellar Messages Come From (The Classics by Copyhackers, #1) (eBook, ePUB)

• Format: ePub

Produktbeschreibung

You can write messages that sell. Without writing a word.

Winning messages don't come from your company's boardroom. They don't come from the Muse. Or from some dusty corner of your mind. Or from staring at the blank page.

Top copywriters know: Customers tell you what they need to hear. Your job is to listen and repeat it on the page.

Since 2011, Where Stellar Messages Come From has taught startups, agencies & marketers how to think like a master copywriter and write copy that boosts sign-ups and sales. Not by attacking the blank page. But by listening to what customers say and how they say it.

Inside what's been called the "gold standard" of copywriting books, you'll get:

• Steps to develop a simple messaging strategy & hierarchy (check out Chapter 3)
• Copywriting strategies to write faster by swiping your customers' words (see Chapter 4)
• And the secrets to organizing your messages like a pro copywriter (go to Chapters 3, 5 & 7)

Plus templates and worksheets. So you can confidently write copy fast.

Pick up your copy of Where Stellar Messages Come From today.

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Produktdetails

• Verlag: CH Publishing
• Erscheinungstermin: 14. September 2022
• Englisch
• ISBN-13: 9781738697403
• Artikelnr.: 68249161