Your personal brand refers to how others perceive you. It is the expertise, experience, reputation, and personality that defines you. It can be a combination of how the media depicts you, the idea people get from the information they find about you in-person, online, or from those who you have associated with in real life. In this must-read guide, you will learn the need-to-know information to use your personal branding to differentiate yourself from others.
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