Omar Grant

Who's Your A & R? (eBook, ePUB)

• Format: ePub

Produktbeschreibung

Who's Your A&R is the definitive guide to the art and evolution of A&R, offering aspiring professionals and music enthusiasts an insider's perspective on discovering, developing, and delivering iconic talent-written by industry veteran Omar Grant, Co-President of Roc Nation. Who's Your A&R is an insider's guide to one of the most influential yet misunderstood roles in the music industry-A&R (Artists and Repertoire). Omar Grant, Co-President of Roc Nation and an accomplished A&R executive, shares invaluable insights and personal experiences that illuminate the path to discovering, developing, and delivering iconic musical talent. From managing tours for Destiny's Child to overseeing award-winning projects for Rihanna, Big Sean, and Kelly Rowland, Omar takes readers through the intricate decision-making and collaborative processes that shape the careers of today's biggest artists. What You'll Discover Inside:

• The Evolution of A&R: Explore the history of A&R and its pivotal role, from the Motown era to the digital streaming age.
• Case Studies on Iconic Albums: Behind-the-scenes stories of landmark projects like Rihanna's Anti, revealing how song concepts, budgets, and collaborations influence success.
• Industry Challenges and Strategies: Insights into overcoming common pitfalls, building key relationships, and staying ahead in a fast-paced music landscape.
• Global Perspectives: Understand how A&R adapts to emerging trends across diverse music markets, from Afrobeat to China's streaming challenges.
• Expert Testimonies: Interviews and contributions from legendary A&R professionals, artists, and executives like L.A. Reid, Kelly Rowland, and Pharrell.

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Produktdetails

• Verlag: Kingston Imperial
• Seitenzahl: 320
• Erscheinungstermin: 11. November 2025
• Englisch
• ISBN-13: 9781954220577
• Artikelnr.: 73336057

Autorenporträt

Omar Grant is the Co-President of Roc Nation and a renowned A&R executive with a career spanning over two decades in the music industry. From managing tours for Destiny's Child to playing a pivotal role in shaping projects for artists like Rihanna, Big Sean, and Kelly Rowland, Omar has earned a reputation for discovering and developing iconic talent. His expertise and leadership continue to influence the evolution of music, making him a trusted voice in artist development and A&R strategy.