At a time of significant change in the precarious world of female individualization, this collection explores such phenomena by critically incorporating the parameters of popular media culture into the overarching paradigm of gender relations, economics and politics of everyday life.
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'As she sets out in her admirably clear yet detailed and nuanced introduction, Youna Kim's Women and the Media in Asia contains a wide-ranging selection of essays that interrogate a range of ways in which increasing individuation is negotiated in and through the media in Asia. This is a timely project, throwing light on a particular phenomenon that is under-examined, growing rapidly, and complex. In their different ways, the essays examine the question of whether individuation is a requirement forced upon women by globalization and neo-liberal capitalism or a liberatory force, or some complex combination of the two.' - Chris Berry, Goldsmith's, University of London, UK