Women Entrepreneurs (eBook, PDF)

Inspiring Stories from Emerging Economies and Developing Countries
Redaktion: Guillén, Mauro F.

• Format: PDF

Produktbeschreibung

Women Entrepreneurs offers a collection of over two dozen cases that explore the process by which women become entrepreneurs, and the opportunities and challenges they face in growing their businesses. Each case includes a summary highlighting the themes it covers and a set of questions to guide classroom discussion.

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Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 296
• Erscheinungstermin: 19. Juni 2013
• Englisch
• ISBN-13: 9781136324604
• Artikelnr.: 39190798

Autorenporträt

Mauro F. Guillén is the Director of the Joseph H. Lauder Institute, a management and international studies program at the University of Pennsylvania, USA. He is also Dr. Felix Zandman Endowed Professor in International Management at the Wharton School.

Inhaltsangabe

@Contents:1. The World of Women Entrepreneurs Part I: Launching the Venture
2. Jugaré: Educational Toys from Mexico 3. Victoria Kisyombe and SELFINA:
Building a Leasing Business in Tanzania 4. Ocimum Biosolutions: Genomics
Outsourcing in India 5. Nej: Organic Apparel from Turkey 6. Café Helena:
Not Your Average Cup of Coffee Part II: Growing the Business 7. Sibongile
Sambo and SRS Aviation 8. Aldacai (Dadá) dos Santos' Recipe for Success:
The Flavors of Building a Culinary Brand-Name in Brazil 9. Maita
Barrenechea and Mai10: Building a Travel Business 10. Martha Debayle's
bbmundo: Helping Parents and Their Children 11. Angela Chan's i-Vision:
"Killing Me Softly" Part III: Organizing and Leading 12. Azza Fahmy:
Egyptian Jewelry 13. The Spirit behind Talavera de la Reyna: Angélica
Moreno's Pottery 14. Maha al Ghunaim: Building an Investment Bank through
the Crash 15. Alicia Escobosa's Catering: Sustaining a Business Part IV:
Doing Good while Doing Well 16. Annette Zamora's Naz y Rongo: A Scavenger
Hunt in search of the Culture of Rapa Nui 17. Shokay: Luxury with a Story,
Style with a Touch of Humanity 18. Jessica Rodríguez's Art Atlas: Fair
Fashion from Peru to the World 19. Pianporn Deetes: Social Entrepreneurship
to Protect the Environment Part V: Leveraging Resources across Borders 20.
Chieko Aoki and Blue Tree Hotels: Blending Japanese Culture with Brazilian
Warmth 21. Jasmina Zerroug: Arabian Beauty, from Algeria to Paris 22.
Songok Ryu: Traditional Korean Clothing in China 23. Economic Development,
Women Entrepreneurs, and the Future