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When it comes to the gamification of learning, what most instructional designers do is take their content then throw some game mechanics at it, present it to their learners, hoping the learners will find it interesting or engaging. The reason so many gamification programs fail is because there hasn't been a purposeful approach to applying game mechanics to a learning program… …Until now. Written in a smart, sarcastic, self-effacing, and, at times, humorous style, this book invites you to set aside your content and focus on the learner first, determining what game mechanics they find "fun" then…mehr

Produktbeschreibung
When it comes to the gamification of learning, what most instructional designers do is take their content then throw some game mechanics at it, present it to their learners, hoping the learners will find it interesting or engaging. The reason so many gamification programs fail is because there hasn't been a purposeful approach to applying game mechanics to a learning program… …Until now. Written in a smart, sarcastic, self-effacing, and, at times, humorous style, this book invites you to set aside your content and focus on the learner first, determining what game mechanics they find "fun" then add in your content to create learning experiences you are confident they'll enjoy. This book balances between an explanation of scientific profiles, gamification philosophy, and practical application, realizing that readers are differently motivated when it comes to Curiosity. While informative, perhaps even entertaining, the ultimate purpose of this book is to equip Learning and Development professionals with a scientifically valid, practical, applicable process for adding game mechanics to their learning programs.
Autorenporträt
Jonathan Peters, PhD is certified in the Reiss Motivation Profile. He applies Dr. Steven. Reiss' scientific discoveries to gamification, specifically the gamification of the learning experience. Prior to becoming Chief Motivation Officer at Sententia Gamification, Jonathan dedicated a decade of study into the science and art of motivation and persuasion. As a speaker, he has helped audiences from Melbourne, Australia to Augusta, Maine more effectively communicate with their customers and employees. With Sententia Gamification, he applies his knowledge and experience to make learning more enticing, engaging, and encouraging through gamification. Jonathan has authored four other books under his own name, and has ghostwritten 57 other books. He is also an adjunct professor at the University of Nevada, Las Vegas, though he lives in Austin, TX. A purveyor of persuasion and bourbon connoisseur, Jonathan is constantly curious about why people do what they do.