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In this comprehensive guide to important developments in the study of media reception, Shaun Moores reviews a wide range of qualitative audience research and charts the emergence of a critical ethnographic perspective on everyday consumer practices.

Produktbeschreibung
In this comprehensive guide to important developments in the study of media reception, Shaun Moores reviews a wide range of qualitative audience research and charts the emergence of a critical ethnographic perspective on everyday consumer practices.
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Autorenporträt
Shaun Moores is Lecturer in Media and Cultural Studies at Queen Margaret College, Edinburgh. He has published several articles and papers on audiences, and was one of the contributors to Culture and Power: A Media, Culture & Society Reader.