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Information search costs constitute one of the most fundamental aspects of the theory of transactions costs, yet there have been few studies which have documented search costs empirically in developing economies. In order to gain a better idea of the nature of search costs in rural production systems, it is helpful to trace the impacts of specific technologies on the availability of market information and market knowledge. This study finds that market information disseminated via community radio reduces information search costs for rural producers, particularly for rural women in the…mehr

Produktbeschreibung
Information search costs constitute one of the most
fundamental aspects of the theory of transactions
costs, yet there have been few studies which have
documented search costs empirically in developing
economies. In order to gain a better idea of the
nature of search costs in rural production systems,
it is helpful to trace the impacts of specific
technologies on the availability of market
information and market knowledge. This study finds
that market information disseminated via community
radio reduces information search costs for rural
producers, particularly for rural women in the
communities sampled. This study evaluates changes in
search costs in two ways: first in assessing changes
in the costs of accessing market information, and
second in assessing how changes in search costs are
linked to enhanced market choices, bargaining power
and opportunism.
Autorenporträt
As a graduate of the University of Guelph in Agricultural
Economics, Yordy has participated in various projects to support
entrepreneurs in developing economies. Yordy''s work on search
costs in artisanal fisheries draws particular relevance from
transaction costs literature and case examples of extension and
communication in Africa.