Fundamentals of Market Access for Pharmaceuticals - Bouteiller, Eric; Chicoye, Annie
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This book provides a conceptual and pragmatic approach to the complexity of market access for pharmaceuticals across different types of economies and health care systems in the world, providing a comprehensive tool box with key concepts and methods for students or executives from companies or payers interested in the field.

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Produktbeschreibung
This book provides a conceptual and pragmatic approach to the complexity of market access for pharmaceuticals across different types of economies and health care systems in the world, providing a comprehensive tool box with key concepts and methods for students or executives from companies or payers interested in the field.
Autorenporträt
Eric Bouteiller is Adjunct Professor at China Europe International Business School (CEIBS) with a focus on pharmaceutical and health care industries. Annie Chicoye is Health Economist, teaching at Sciences Po Paris, School of Public Affairs, on health product industries and at CEIBS in Shanghai with Professor Bouteiller.