This book examines how and whywomen use blogs to create successful digital brands based on food preparation, purchase, and consumption. Alane Presswood clarifies the relationships between individual brands, reader communities, and sociocultural trends via an exploration of the strategies employed to create affective relationships on social media.
Bitte wählen Sie Ihr Anliegen aus.
Rechnungen
Retourenschein anfordern
Bestellstatus
Storno