Most significant factor of billboard in attracting customer attention - Akhter, Ayeasha
36,99 €
inkl. MwSt.
Versandkostenfrei*
Versandfertig in 6-10 Tagen
  • Broschiertes Buch

The study in this research has provided deeper future of the use of the factors of billboard when designing a billboard. According to the findings of this research it makes way for some further attractive research opportunities. The researcher provides the following suggestions for further study: - To experiment the conclusions on a much larger random sample to get more accurate result. - Use of observational research to investigate whether sexual emotion actually attracts the attention of the customers or not. - To inspect the perception of a billboard with the personality of the product as a…mehr

Andere Kunden interessierten sich auch für
Produktbeschreibung
The study in this research has provided deeper future of the use of the factors of billboard when designing a billboard. According to the findings of this research it makes way for some further attractive research opportunities. The researcher provides the following suggestions for further study: - To experiment the conclusions on a much larger random sample to get more accurate result. - Use of observational research to investigate whether sexual emotion actually attracts the attention of the customers or not. - To inspect the perception of a billboard with the personality of the product as a base instead of gender. - To further examine the billboard as an outdoor advertising vehicle in specific product segment. - Use of observational research to investigate whether billboard advertisement in the working area actually attracts customers attention or not.
Autorenporträt
Name: Ayeasha Akhter,Masters of Business Administration (M.B.A),Department: Marketing,Academic session: 2014-2015,Institution : Jahangirnagar University, Savar, Dhaka, Date of Birth : 15 July, 1992,Nationality : Bangladeshi (By birth)