Bernadette Quinn

Key Concepts in Event Management

• Gebundenes Buch

Produktbeschreibung

A comprehensive and illuminating account of event and festival management. Written with academic rigour yet highly accessible, Quinn is an astute judge of what students want and need to study in this field.

Produktdetails

• SAGE Key Concepts series
• Verlag: SAGE Publications Ltd
• Seitenzahl: 210
• Erscheinungstermin: 1. März 2013
• Englisch
• Abmessung: 235mm x 157mm x 16mm
• Gewicht: 464g
• ISBN-13: 9781849205597
• ISBN-10: 1849205590
• Artikelnr.: 37010097

Autorenporträt

Bernadette Quinn is Senior Lecturer in Human Geography at the Technological University Dublin, Ireland.

Inhaltsangabe

Introduction
Authenticity
Bidding
Community Festivals
Definitions
Economic Impact
Emerging Economies
European City of Culture
Evaluation
Event Management
Experience
Festival
Identity
Innovation
Leveraging
Marketing
MICE /MEEC
Motivation
Olympic Games
Place Marketing
Planning
Policy
Power and Politics
Regeneration
Regional Development
Risk Management
Service Quality
Social Capital
Social Function
Social Impact
Sponsorship
Sports Events
Stakeholders
Sustainable Events
Tourism
Volunteering

Rezensionen

'Bernardette Quinn presents in her book an interesting perspective on events management, with an integrated overview of every single phase of the management process as well as the impacts created in the community....This book, indeed, makes a worthwhile contribution to the field of events management by bringing together in one single volume case studies and examples of different kinds of events worldwide, namely the ones related to the European city of culture (Chapter 7), Festivals (Chapter 11), Olympic Games (Chapter 18) or Sport events (Chapter 31).'