Framing the Future - Horn, Bernie
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Our country is in trouble. All three branches of federal government are controlled by conservative ideologues who would have been considered extremists in any prior decade. As these ideologues have violated our Constitution and revoked, gutted or de-funded bedrock New Deal and Great Society programs, the American Dream has slipped beyond the grasp of millions of our fellow citizens. The good news is that polls consistently show that a plurality of Americans actually prefer progressive positions. George Lakoff and other analysts have argued persuasively that, in order to reclaim America for all…mehr

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Produktbeschreibung
Our country is in trouble. All three branches of federal government are controlled by conservative ideologues who would have been considered extremists in any prior decade. As these ideologues have violated our Constitution and revoked, gutted or de-funded bedrock New Deal and Great Society programs, the American Dream has slipped beyond the grasp of millions of our fellow citizens. The good news is that polls consistently show that a plurality of Americans actually prefer progressive positions. George Lakoff and other analysts have argued persuasively that, in order to reclaim America for all Americans, progressives-both Democrat and Republican-must put forth our moral vision, celebrate our values and principles, and shout them out loud. But which values? And how do we communicate them? Consultant and political strategist Bernie Horn argues that the task is easier than it sounds. His book proposes a new philosophy of progressivism that articulates what we really stand for. He offers readers an original, field-tested framework of values-freedom, opportunity, security-that distinguishes progressive positions from their conservative counterparts. And he offers practical suggestions-instructions on how and when to express these values. Progressives need to get on message as a movement. With a clearer understanding of our own philosophy, better message framing, and a whole lot more political organizing, we can win this fight. With some hard work, we can persuade our federal, state, and local governments to represent and defend the interests of all. And the promise of America-our common vision for a nation of peace and justice-will be once again within reach for all.
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Autorenporträt
Bernie Horn has worked on politics and public policy for the past thirty years as a campaign manager, political consultant, lawyer, lobbyist, communications director, and policy director. He is currently senior director for policy and communications at the Center for Policy Alternatives (CPA), one of the premier progressive policy and leadership centers in Washing- ton, D.C. His most recent books for CPA are Progressive Agenda for the States (which lays out fifty policy solutions for state legislators), Progressive Platform for the States (a candidate briefing book covering 115 state issues), and Progressive Policy Models for the States (containing 123 model bills). From 1990 to 2000, Horn was president of Strategic Campaign Initiatives, Inc. (SCI), a political consulting firm that helped elect and reelect hundreds of federal, state, and local officials. SCI created direct persuasion mail, produced radio ads, and conducted polls for progressive candidates. The firm also helped win issue advocacy campaigns for gun control, tobacco taxes, and health care and campaigns against casino gambling and restrictions on abortion.